Original artwork that captures the essence of your story
Learning how to make your first children’s book can be an overwhelming task. Get the support and creative expertise you need to bring your story to life with confidence. We’ll help you navigate the process, make the right decisions, and make sure your book is being done right.


WHAT WE OFFER
Our services
From early stage conceptualization to finished artwork, our illustration services are designed to make the process feel clear, collaborative, and stress-free.
Digital Illustration
Original children's book illustration styles to bring your story to life.


Educational Kits
Activity sheets, coloring pages, printable classroom activities, character cut-outs, teacher guide layout or an author-visit presentation.
Plan the layout, typography, and formatting for your hardcover, paperback, and eBook, tailored to your story.
Book Design and Formatting




Book Promotion Assets
Extend the visual world of your story beyond its pages. Create additional character art that helps you promote across platforms.


Book Production
Get Amazon/Ingram-ready files for publishing on-demand.


Character Concept Creation
Learn about story development and capture the personality of your main characters.


Artist Matching
Original Illustrations
Character Development
Storyboard & Book Layout
Covers Design
Creative Director Support
Contract Management
No AI 🚫
Publishing Platforms Formatting
Industry Best Practices
Milestone-based Feedback Process
Built into every project




Making a picture book 101
Timeline
Most picture books take at least a few months to illustrate. Many projects land somewhere in the three-to-four-month range, depending on complexity and pace.
Budget
Costs vary widely based on page count and illustration style. Professionally illustrated books often require a few thousand dollars, with covers usually handled as a separate piece.
Rights & agreements
Illustration partnerships can be structured in different ways. If long-term use of characters matters to you, a Work for Hire agreement is often the clearest path. Illustrator credit is always part of the process.
A quick caution
Extremely low per-page pricing can be a red flag. It may point to AI-generated or non-original work, which often shows up later as inconsistency or technical issues.
Children’s books live in bedtime routines, quiet afternoons, classroom moments, and children carry their lessons long after the book is closed.
At Pufli, our work is centered around helping authors navigate the illustration process to bring their children’s book to life with clarity and confidence. Once you have finisehed your manuscript, what happens next? Here's a few helpful reference points to consider:
Illustration that sparks emotion
We do illustration as a way to create lasting moments. We understand that making a children’s book represents years of ideas, memories, or meaningful experiences finally taking shape.
A children’s book is rarely just a book
Most authors who find us aren’t chasing trends or mass-market success.
They’re here because:
They want to preserve a personal story
They want to teach something that matters
They want children to feel seen, understood, or inspired
They remember what books meant to them growing up
Who this is for (and who it’s not)
We believe quality and alignment matter more than volume.
This may not be a good fit if you:
Are looking for the fastest or cheapest option available
Want guaranteed commercial success
Prefer a fully hands-off, transactional experience


This is likely a good fit if you:
Are creating a children’s book for personal, educational, or awareness reasons
Value quality, thoughtfulness, and collaboration
Want guidance, not shortcuts






















